Hello to all! Our mission at the VGC Group is about connecting to the global community and making a global impact. That’s why this October, the VGC Group joins the rally in promoting Breast Cancer Awareness! Breast Cancer is the most common form of cancer in women worldwide. It affects women in both developed and […]

Research to know more about your Buyer Persona What is Buyer Persona? Hubspot defined it as a semi-fictional representation of your ideal customer based on market research and real data about your existing customers. When creating your buyer persona(s), consider including customer demographics, behavior patterns, motivations, and goals. The more detailed you are, the better. […]

Promoting your business online is a must right now. If you want to get a faster result in your marketing effort, traditional marketing strategies will no longer be a solution. Today, online marketing has so much impact on the buying cycle of customers. In fact, most of the people will search for a product/service online […]

You might be one of the people who are so tired of being an employee, pleasing your boss, and working to make others wealthy. At times, you might find yourself daydreaming how it would be like to run your own business and manage your own team because you know you have the potential to do […]

You might probably be one of the many people who use Instagram to promote a brand and are continually learning how to have better reach and engagement. Instagram is a staple for social media marketers, and knowing how to increase exposure in this platform requires constant learning and adaptation. In the early months of this […]

You’re probably stressed right now and finding a way to take a break. You are doing the right thing! According to psychology, “People who are fond of reading are on average more satisfied with life, happier, and more likely to feel the things they do in life are worthwhile.”   So, here’s a little bit […]

When it comes to web design, first impression matters. That’s why for a startup business, thinking what should be the look of your website could be a bit challenging. Some web tools online offer template designs where you can just pick which color combination you would like. Sticking with the color palette of your logo […]

  Why has Inbound Marketing become the trend in the Digital Marketing? What is this strategy that is very effective to the market? Inbound Marketing isn’t new. It’s the digital version of marketing’s most effective strategy – Word of Mouth. Word of Mouth is spreading the word about products or services; the only difference is […]

According to studies, Facebook is still one of the top social media networks that could drive traffic to your website. By that, you would want your Facebook account to be active not only through consistent posting but also through active engagement of your viewers. We did some research that could help you with your next […]

Everyone already knows that social media is the best and most efficient way to promote your brand and having great content takes you closer your success. But, creating great content is only one element of promoting on social media. Timing is also very important.   Your timing strategy depends on the platform you intend to […]