As donations increased online for faith-based organizations, the company began focusing on small-to-medium sized businesses in emerging markets starting with Africa. This pivot in direction opened up more opportunities for VGC to support entrepreneurs by using eCommerce to increase consumer-based product sales. With the success of working with African-based entrepreneurs, VGC built partnerships with local and government entities in the Detroit area and in Ghana, West Africa. This allowed for the launching of the companies internship program with University of Michigan – Dearborn and the hiring of team members in Ghana and Kenya.