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Inbound Marketing: Entice Buyers to Come to You

Inbound Marketing: Entice Buyers to Come to You

You probably might have been hearing about Inbound Marketing, which is the most effective strategy in Digital Marketing today. According to Pardot, Inbound Marketing means enticing buyers to come to you and it’s a way of meeting them where they are and engaging with them on their terms. How would you know if you are […]

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How to Promote Your Product in the Smartest Way

How to Promote Your Product in the Smartest Way

For a natural marketing person, promoting a product is half easy, half challenging, and more fun!  But if you are still starting to learn how to market your product or service, you will encounter making decisions on whether to use traditional marketing or digital marketing. Traditional marketing is way more expensive and can’t be calculated; […]

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Meet the Dynamic Team at The VGC Group

Meet the Dynamic Team at The VGC Group

  The VGC Group is a diverse group of global talents working together for one mission – to Take Your Ideas Global. Skilled virtual consultants come from different parts of the world: from New York to Canada to Pakistan to Philippines! While working hard is part of achieving success, co-founders Wendy Da’Cruz and Naomi Jordan […]

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7 Easy Steps to Take Your Ideas to the next Level

7 Easy Steps to Take Your Ideas to the...

When was the last time you thought of pursuing your interest? Your passion?   Making your crazy but innovative ideas happen might not be that easy because of some instances or the lack of knowledge on how to take it to the next level. While the saying “Make things happen. Live your dreams” is easier […]

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The Power of Social Media:  Convert your Reach to Sales

The Power of Social Media: Convert your Reach to...

Who would have thought that social media reach can actually convert into sales? Some sales people still do not believe that social media could make their job easier. According to superoffice.com, Social Selling is the new sales model that every Sales & Marketing Department should adapt, especially in this digital generation. Old sales models usually […]

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The Basics of Content Creation

The Basics of Content Creation

If you are a newbie marketer trying to figure out how other websites and social media fan pages get more followers, then this might help you! Before creating your content, let’s start with the first basic step – identify your goals. To create your content goals, you need to keep in mind your main business […]

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How Well Do You Know Your Market?

How Well Do You Know Your Market?

One of the first questions to ask when putting up a business is who is your market? Sometimes, it can easily be answered by saying ‘a specific group of people’ or ‘a broad range of markets’. But the real question goes beyond that… How well do you know your market? To address this question, the […]

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Championing a global consciousness, a company on the rise

Championing a global consciousness, a company on the rise

With today’s ever-growing competitive business landscape, it’s becoming increasingly harder to stand out amongst a throng of brands. And with many companies and entrepreneurs taking their businesses online, it is even trickier to get noticed in a highly-saturated digital community. Understanding this predicament all too well, passionate “mom-preneurs” Wendy Ekua DaCruz and Naomi Jordan Cook, […]

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The Power of Two, What happened When Two African-American Women Decided to Go Global

The Power of Two, What happened When Two African-American...

According to an African proverb, “If you want to go fast, go alone. If you want to go far, go together.” True enough, this adage has proven accurate for African-American women Wendy Ekua DaCruz and Naomi Jordan Cook, who decided to join forces to make an impact on the global community with their company Virtual […]

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Get a Digital Marketing Coach

Get a Digital Marketing Coach

Digital Marketing Coaching is not a common word for most people nowadays. However, there are more people with businesses who seek help from Digital Marketing consultants to boost their business or online sites. Coaching literally means training or development, in which a person called a ‘coach’ supports a learner in achieving a specific personal or […]

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